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- W415773467 abstract "Customer Relationship Management can be widely defined as company activities related to developing and retaining customers through increased satisfaction and loyalty In this white paper Web Associates refers to online CRM activities—all customer-facing processes integrated via the Internet—as e-CRM: Electronic Customer Relationship Management" @default.
- W415773467 created "2016-06-24" @default.
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- W415773467 date "2000-01-01" @default.
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- W415773467 title "e-Everything: Technology-Enabled Customer Relationship Management" @default.
- W415773467 doi "https://doi.org/10.1007/978-3-322-84961-8_6" @default.
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