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- W4210806940 abstract "This article reports the effectiveness of technology that provides eco-feedback, along with priming, anchoring and goal-setting, to reduce shower lengths in two randomized field experiments developed in six tourism accommodations across Denmark, Spain, and the UK. Shower length is found to be 13.56% shorter when real-time continuous eco-feedback is provided compared to a control. The presence of messages using priming, anchoring, and goal-setting techniques further reduces shower duration, with the largest reduction in shower length, of 21.27% over the control, being achieved by a message priming selfless values with low anchor/goal-setting, which reflects a high effort target. The study validates, and expands, the Feedback Intervention Theory and, methodologically, uses smart technology to collect actual shower data unobtrusively. This article advances the sustainability agenda in relation to water conservation and pro-environmental behavior change, emphasizing the higher effectiveness of combining technology with behavioral change to foster pro-environmental behavior, compared to technology alone." @default.
- W4210806940 created "2022-02-08" @default.
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- W4210806940 date "2022-01-26" @default.
- W4210806940 modified "2023-09-26" @default.
- W4210806940 title "Showering smartly in tourism accommodations" @default.
- W4210806940 doi "https://doi.org/10.31235/osf.io/dwba3" @default.
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