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- W4211078082 abstract "The Encyclopedia of Tourism Management and Marketing is, quite simply, the definitive reference work in the field. Carefully curated by leading tourism scholar Dimitrios Buhalis, this is the largest tourism management and marketing ontology that has ever been put together and offers a holistic examination of this interdisciplinary field This is a 4-volume set. Volume 1 contains entries A–D, Volume 2 contains entries E–I, Volume 3 contains entries J–R and Volume 4 contains entries S–Z. Page numbers start from 1 in each volume." @default.
- W4211078082 created "2022-02-13" @default.
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- W4211078082 date "2022-08-25" @default.
- W4211078082 modified "2023-09-30" @default.
- W4211078082 title "Customer Engagement" @default.
- W4211078082 doi "https://doi.org/10.4337/9781800377486.customer.engagement" @default.
- W4211078082 hasPublicationYear "2022" @default.
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