Matches in SemOpenAlex for { <https://semopenalex.org/work/W4221058264> ?p ?o ?g. }
- W4221058264 endingPage "19" @default.
- W4221058264 startingPage "1" @default.
- W4221058264 abstract "This study examines the formation of technology readiness among lower-income urban consumers and its influence on the acceptance of mpayment apps for digital money. Using Partial Least Squares-Structural Equation Modeling (PLS-SEM), we analysed 625 survey responses collected in four Colombian cities. We found that perceived usefulness is the main direct antecedent of intention to use, but gender differences were observed. For women, two hypotheses were not significant: TR's influence over perceived ease of use and perceived ease of use over the intention to use, leaving a more straightforward but narrow pathway for influencing intention to use. Men presented a more comprehensive range of pathways, with all hypotheses significant. This is an important finding because women from lower-income households are the main target of government financial inclusion strategies. Innovatively, we evaluated the technology readiness construct in an aggregated way, isolating the importance of each dimension. We found optimism to be more relevant, which indicates that the users are less insecure about technology, akin to the Rogerian concept of innovators. Therefore, managers should develop market penetration strategies based on optimism rather than security conditions and develop app attributes that are link to perceived ease of use before focusing on usefulness." @default.
- W4221058264 created "2022-04-03" @default.
- W4221058264 creator A5005361253 @default.
- W4221058264 creator A5010150585 @default.
- W4221058264 creator A5038432277 @default.
- W4221058264 date "2022-03-29" @default.
- W4221058264 modified "2023-10-02" @default.
- W4221058264 title "Technology readiness, mobile payments and gender- a reflective-formative second order approach" @default.
- W4221058264 cites W1480415088 @default.
- W4221058264 cites W1527932246 @default.
- W4221058264 cites W1551697813 @default.
- W4221058264 cites W1591013228 @default.
- W4221058264 cites W159965162 @default.
- W4221058264 cites W1906814143 @default.
- W4221058264 cites W1971052900 @default.
- W4221058264 cites W1981618835 @default.
- W4221058264 cites W1987198869 @default.
- W4221058264 cites W1987369423 @default.
- W4221058264 cites W1987522107 @default.
- W4221058264 cites W1988050849 @default.
- W4221058264 cites W2006912789 @default.
- W4221058264 cites W2011610356 @default.
- W4221058264 cites W2016272180 @default.
- W4221058264 cites W2019483726 @default.
- W4221058264 cites W2033943395 @default.
- W4221058264 cites W2040467573 @default.
- W4221058264 cites W2046669440 @default.
- W4221058264 cites W2066090712 @default.
- W4221058264 cites W2074261400 @default.
- W4221058264 cites W2081776380 @default.
- W4221058264 cites W2085500782 @default.
- W4221058264 cites W2090552208 @default.
- W4221058264 cites W2094025128 @default.
- W4221058264 cites W2101936974 @default.
- W4221058264 cites W2105846236 @default.
- W4221058264 cites W2112081648 @default.
- W4221058264 cites W2139199149 @default.
- W4221058264 cites W2143696941 @default.
- W4221058264 cites W2150482479 @default.
- W4221058264 cites W2160577941 @default.
- W4221058264 cites W2162061662 @default.
- W4221058264 cites W2163544552 @default.
- W4221058264 cites W2167142086 @default.
- W4221058264 cites W2483578185 @default.
- W4221058264 cites W2569181695 @default.
- W4221058264 cites W2573244815 @default.
- W4221058264 cites W2587078962 @default.
- W4221058264 cites W2593360310 @default.
- W4221058264 cites W2606040207 @default.
- W4221058264 cites W2609337954 @default.
- W4221058264 cites W2724762006 @default.
- W4221058264 cites W2742473598 @default.
- W4221058264 cites W2767362296 @default.
- W4221058264 cites W2767490194 @default.
- W4221058264 cites W2776684886 @default.
- W4221058264 cites W2777064774 @default.
- W4221058264 cites W2786397983 @default.
- W4221058264 cites W2788702811 @default.
- W4221058264 cites W2792223271 @default.
- W4221058264 cites W2792749882 @default.
- W4221058264 cites W2802946145 @default.
- W4221058264 cites W2804077006 @default.
- W4221058264 cites W2810849298 @default.
- W4221058264 cites W2884018907 @default.
- W4221058264 cites W2890784719 @default.
- W4221058264 cites W2892311222 @default.
- W4221058264 cites W2897390535 @default.
- W4221058264 cites W2900627742 @default.
- W4221058264 cites W2900814367 @default.
- W4221058264 cites W2900962760 @default.
- W4221058264 cites W2905811773 @default.
- W4221058264 cites W2912838824 @default.
- W4221058264 cites W2912867093 @default.
- W4221058264 cites W2915477003 @default.
- W4221058264 cites W2929517605 @default.
- W4221058264 cites W2944699601 @default.
- W4221058264 cites W2955437881 @default.
- W4221058264 cites W2963806438 @default.
- W4221058264 cites W2966486455 @default.
- W4221058264 cites W2972055446 @default.
- W4221058264 cites W2984681729 @default.
- W4221058264 cites W3011709294 @default.
- W4221058264 cites W3040460260 @default.
- W4221058264 cites W3046054394 @default.
- W4221058264 cites W3095305367 @default.
- W4221058264 cites W3129678372 @default.
- W4221058264 cites W3143898318 @default.
- W4221058264 cites W3182913416 @default.
- W4221058264 cites W3184871344 @default.
- W4221058264 cites W409039353 @default.
- W4221058264 cites W4235678817 @default.
- W4221058264 cites W4243066652 @default.
- W4221058264 cites W4243667233 @default.
- W4221058264 cites W4247010815 @default.
- W4221058264 doi "https://doi.org/10.1080/0144929x.2022.2054729" @default.
- W4221058264 hasPublicationYear "2022" @default.
- W4221058264 type Work @default.
- W4221058264 citedByCount "2" @default.