Matches in SemOpenAlex for { <https://semopenalex.org/work/W4233774920> ?p ?o ?g. }
Showing items 1 to 87 of
87
with 100 items per page.
- W4233774920 endingPage "383" @default.
- W4233774920 startingPage "375" @default.
- W4233774920 abstract "Among the many factors that encourage return patronage of incumbent technology, two that have received scholarly attention in other contexts are network externalities and switching costs. However, the roles of network externalities and switching costs in encouraging return patronage of technology have not yet been subjected to rigorous empirical testing. Furthermore, no examination has been conducted of the degree to which these factors play a role in the success or failure of corporate technology advancement strategies designed to encourage return patronage. In this context, we propose a systematic framework to explore the nature of the links between technology advancement strategies and consumer technology patronage via network externalities and switching costs. Based on consumer survey data from South Korea, we find empirical support for the link between technology advancement strategies and consumers' technology patronage. Specifically, both network externalities and switching costs are found to be positively associated with technology patronage. According to this study, consumers value compatibility because it gives them access to a larger network. Further, compatibility strategy is associated with the costs involved in switching away from incumbent technology because of an abundant or varied supply of complementary goods. The results also show that preannouncement is a key marketing strategy to achieve favorable expectations and to retain the patronage of current technology users. © 2002 Elsevier Science Inc. All rights reserved." @default.
- W4233774920 created "2022-05-12" @default.
- W4233774920 creator A5001311857 @default.
- W4233774920 creator A5063482027 @default.
- W4233774920 date "2002-09-01" @default.
- W4233774920 modified "2023-10-18" @default.
- W4233774920 title "The impact of technology advancement strategies on consumers' patronage decisions" @default.
- W4233774920 cites W2009202666 @default.
- W4233774920 cites W2031465258 @default.
- W4233774920 cites W2044146196 @default.
- W4233774920 cites W2052145200 @default.
- W4233774920 cites W2055514040 @default.
- W4233774920 cites W2058599614 @default.
- W4233774920 cites W2078606772 @default.
- W4233774920 cites W2081016106 @default.
- W4233774920 cites W2099670044 @default.
- W4233774920 cites W2108860923 @default.
- W4233774920 cites W2134909766 @default.
- W4233774920 cites W2153017336 @default.
- W4233774920 cites W2168966530 @default.
- W4233774920 cites W2172169275 @default.
- W4233774920 cites W4238558532 @default.
- W4233774920 doi "https://doi.org/10.1111/1540-5885.1950375" @default.
- W4233774920 hasPublicationYear "2002" @default.
- W4233774920 type Work @default.
- W4233774920 citedByCount "28" @default.
- W4233774920 countsByYear W42337749202012 @default.
- W4233774920 countsByYear W42337749202013 @default.
- W4233774920 countsByYear W42337749202014 @default.
- W4233774920 countsByYear W42337749202016 @default.
- W4233774920 countsByYear W42337749202018 @default.
- W4233774920 countsByYear W42337749202019 @default.
- W4233774920 countsByYear W42337749202020 @default.
- W4233774920 countsByYear W42337749202021 @default.
- W4233774920 countsByYear W42337749202022 @default.
- W4233774920 countsByYear W42337749202023 @default.
- W4233774920 crossrefType "journal-article" @default.
- W4233774920 hasAuthorship W4233774920A5001311857 @default.
- W4233774920 hasAuthorship W4233774920A5063482027 @default.
- W4233774920 hasConcept C111472728 @default.
- W4233774920 hasConcept C120936955 @default.
- W4233774920 hasConcept C138885662 @default.
- W4233774920 hasConcept C144133560 @default.
- W4233774920 hasConcept C151730666 @default.
- W4233774920 hasConcept C16118543 @default.
- W4233774920 hasConcept C162324750 @default.
- W4233774920 hasConcept C162853370 @default.
- W4233774920 hasConcept C166052673 @default.
- W4233774920 hasConcept C175444787 @default.
- W4233774920 hasConcept C2779343474 @default.
- W4233774920 hasConcept C40700 @default.
- W4233774920 hasConcept C86803240 @default.
- W4233774920 hasConcept C96219163 @default.
- W4233774920 hasConceptScore W4233774920C111472728 @default.
- W4233774920 hasConceptScore W4233774920C120936955 @default.
- W4233774920 hasConceptScore W4233774920C138885662 @default.
- W4233774920 hasConceptScore W4233774920C144133560 @default.
- W4233774920 hasConceptScore W4233774920C151730666 @default.
- W4233774920 hasConceptScore W4233774920C16118543 @default.
- W4233774920 hasConceptScore W4233774920C162324750 @default.
- W4233774920 hasConceptScore W4233774920C162853370 @default.
- W4233774920 hasConceptScore W4233774920C166052673 @default.
- W4233774920 hasConceptScore W4233774920C175444787 @default.
- W4233774920 hasConceptScore W4233774920C2779343474 @default.
- W4233774920 hasConceptScore W4233774920C40700 @default.
- W4233774920 hasConceptScore W4233774920C86803240 @default.
- W4233774920 hasConceptScore W4233774920C96219163 @default.
- W4233774920 hasIssue "5" @default.
- W4233774920 hasLocation W42337749201 @default.
- W4233774920 hasOpenAccess W4233774920 @default.
- W4233774920 hasPrimaryLocation W42337749201 @default.
- W4233774920 hasRelatedWork W2038701471 @default.
- W4233774920 hasRelatedWork W2066339707 @default.
- W4233774920 hasRelatedWork W2076320921 @default.
- W4233774920 hasRelatedWork W2088915331 @default.
- W4233774920 hasRelatedWork W2146476361 @default.
- W4233774920 hasRelatedWork W2357840234 @default.
- W4233774920 hasRelatedWork W2360641573 @default.
- W4233774920 hasRelatedWork W2371294279 @default.
- W4233774920 hasRelatedWork W2974041888 @default.
- W4233774920 hasRelatedWork W3216020073 @default.
- W4233774920 hasVolume "19" @default.
- W4233774920 isParatext "false" @default.
- W4233774920 isRetracted "false" @default.
- W4233774920 workType "article" @default.