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- W4236048487 abstract "Abstract The objectives of the study were (1) to evaluate members' satisfaction and expectation towards the quality of services provided by the HKTA membership system; (2) to identify the performance “gap” between members' satisfaction and expectation in the HKTA membership system; and, (3) to explore the impact of members' satisfaction level in participating in the HKTA membership system. A comprehensive survey was conducted and a Simple Random Sampling plan was used to survey 600 members. It was found that 28 out of 32 attributes had negative performance “gaps.” The likelihood of participating in HKTA activities was dependant on the members' satisfaction in “Increase social awareness,” “Opportunities to liaise with business associates” and “Upgrading staff through training courses.” The implications of the findings were discussed and recommendations were proposed." @default.
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- W4236048487 date "2001-01-01" @default.
- W4236048487 modified "2023-09-26" @default.
- W4236048487 title "An analysis of members' perspectives of service quality in Hong Kong tourist association membership system" @default.
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- W4236048487 doi "https://doi.org/10.1080/10548400109511559" @default.
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