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- W4243442020 abstract "Strategic Analytics works on the basis of providing a reasonable understanding of how a variety of quantitative methods, in conjunction with structured and unstructured data, can be used to help strategic decision making in any organization. While analytics provide the context for the use of data for decision making, management science, together with statistics, is one of the engines behind analytics. Information technology provides data and supports decision support systems, which are sustained by management science tools together with statistical analysis, for the development of analytics. Designing and implementing strategy, the realm of strategic management, requires frameworks and tools to address the uncertainty, complexity and risk underpinning it. Essentially, a strategy framework is a conceptual representation, or a model, that managers can use to design strategies with a clear description of the logic and sources used. The chapter also presents an overview of the key concepts discussed in this book." @default.
- W4243442020 created "2022-05-12" @default.
- W4243442020 date "2018-10-12" @default.
- W4243442020 modified "2023-10-17" @default.
- W4243442020 title "Introduction to Strategic Analytics" @default.
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- W4243442020 doi "https://doi.org/10.1002/9781119519638.ch1" @default.
- W4243442020 hasPublicationYear "2018" @default.
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