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- W4253631908 abstract "C.K. Prahalad is the Harvey C. Fruehauf Professor of Business Administration and Professor of Corporate Strategy and International Business at the University of Michigan Business School. Previous appointments include a visiting professorship at INSEAD and a professorship at the Indian Institute of Management, Ahmedabad where he was also Chairman of the Management Education Program. Here he talks to Sarah Powell about the concept of co‐creation." @default.
- W4253631908 created "2022-05-12" @default.
- W4253631908 date "2004-12-01" @default.
- W4253631908 modified "2023-10-01" @default.
- W4253631908 title "The concept of co‐creation" @default.
- W4253631908 doi "https://doi.org/10.1108/02580540410567256" @default.
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