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- W4253747307 abstract "This chapter focuses on the determinants of brand disclosure that reduce the information asymmetry desired by business leaders. It investigates the determinants or factors that lead a company to disclose more financial information related to brand value. Information concerning the value of intangible assets is provided in certain cases in companies' annual reports. This information is provided in order to make the necessary data for an analysis of brand value available. To identify the determinants of a greater supply of brand-related information, the chapter lists the variables that may have led the companies in our sample to produce specific information about brand value. The information communicated in relation to brands is positively correlated with the international dimension of business and the type of audit firms." @default.
- W4253747307 created "2022-05-12" @default.
- W4253747307 date "2020-12-11" @default.
- W4253747307 modified "2023-10-12" @default.
- W4253747307 title "Determinants of Brand Disclosure" @default.
- W4253747307 doi "https://doi.org/10.1002/9781119804208.ch5" @default.
- W4253747307 hasPublicationYear "2020" @default.
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