Matches in SemOpenAlex for { <https://semopenalex.org/work/W4254816242> ?p ?o ?g. }
Showing items 1 to 80 of
80
with 100 items per page.
- W4254816242 endingPage "69" @default.
- W4254816242 startingPage "57" @default.
- W4254816242 abstract "The amount of demand for new products like 3G is related to adoption and spread of innovations. Research suggests that innovativeness is related to consumer behavior and characteristics. Research shows that new technologies like 3G are not evaluated by only its functional sides in the consumer perception. Consumers also perceive symbolic sides to this type of technology. This study measures the interests of the population that live in the urban area of Turkey and economically active and working for the 3G technology, their product purchasing criteria, product using habits, brand recognition levels, brand preferences, and tendencies for purchasing products and services in the near future. The research is performed with the participation of 612 persons in 12 provinces. The demographic characteristics belonging to the consumers who participate in the survey study, the reliability analysis results concerning the scale, t test, factor analysis, frequency analysis, correlation analysis, and variance analyses are performed in this chapter of the research. Findings show that the dynamic Turkish consumer gives significant importance to this new technology as functional and symbolic." @default.
- W4254816242 created "2022-05-12" @default.
- W4254816242 creator A5072246687 @default.
- W4254816242 creator A5085560814 @default.
- W4254816242 date "2013-01-01" @default.
- W4254816242 modified "2023-09-26" @default.
- W4254816242 title "A Consumer Perception Research on the Subject of a New Technology in a Developing Dynamic Market" @default.
- W4254816242 cites W1984653480 @default.
- W4254816242 cites W1988447536 @default.
- W4254816242 cites W1999127781 @default.
- W4254816242 cites W2029605874 @default.
- W4254816242 cites W2062613482 @default.
- W4254816242 cites W2097756243 @default.
- W4254816242 cites W2103473051 @default.
- W4254816242 cites W2152226178 @default.
- W4254816242 cites W2170679780 @default.
- W4254816242 cites W3141669067 @default.
- W4254816242 doi "https://doi.org/10.4018/978-1-4666-2649-2.ch005" @default.
- W4254816242 hasPublicationYear "2013" @default.
- W4254816242 type Work @default.
- W4254816242 citedByCount "0" @default.
- W4254816242 crossrefType "book-chapter" @default.
- W4254816242 hasAuthorship W4254816242A5072246687 @default.
- W4254816242 hasAuthorship W4254816242A5085560814 @default.
- W4254816242 hasConcept C112698675 @default.
- W4254816242 hasConcept C121955636 @default.
- W4254816242 hasConcept C138885662 @default.
- W4254816242 hasConcept C144024400 @default.
- W4254816242 hasConcept C144133560 @default.
- W4254816242 hasConcept C149923435 @default.
- W4254816242 hasConcept C15744967 @default.
- W4254816242 hasConcept C162324750 @default.
- W4254816242 hasConcept C162853370 @default.
- W4254816242 hasConcept C169760540 @default.
- W4254816242 hasConcept C175444787 @default.
- W4254816242 hasConcept C196083921 @default.
- W4254816242 hasConcept C205649164 @default.
- W4254816242 hasConcept C2524010 @default.
- W4254816242 hasConcept C26760741 @default.
- W4254816242 hasConcept C2778755073 @default.
- W4254816242 hasConcept C2778813691 @default.
- W4254816242 hasConcept C2781121862 @default.
- W4254816242 hasConcept C2908647359 @default.
- W4254816242 hasConcept C3018006300 @default.
- W4254816242 hasConcept C33923547 @default.
- W4254816242 hasConcept C41895202 @default.
- W4254816242 hasConcept C58640448 @default.
- W4254816242 hasConcept C90673727 @default.
- W4254816242 hasConceptScore W4254816242C112698675 @default.
- W4254816242 hasConceptScore W4254816242C121955636 @default.
- W4254816242 hasConceptScore W4254816242C138885662 @default.
- W4254816242 hasConceptScore W4254816242C144024400 @default.
- W4254816242 hasConceptScore W4254816242C144133560 @default.
- W4254816242 hasConceptScore W4254816242C149923435 @default.
- W4254816242 hasConceptScore W4254816242C15744967 @default.
- W4254816242 hasConceptScore W4254816242C162324750 @default.
- W4254816242 hasConceptScore W4254816242C162853370 @default.
- W4254816242 hasConceptScore W4254816242C169760540 @default.
- W4254816242 hasConceptScore W4254816242C175444787 @default.
- W4254816242 hasConceptScore W4254816242C196083921 @default.
- W4254816242 hasConceptScore W4254816242C205649164 @default.
- W4254816242 hasConceptScore W4254816242C2524010 @default.
- W4254816242 hasConceptScore W4254816242C26760741 @default.
- W4254816242 hasConceptScore W4254816242C2778755073 @default.
- W4254816242 hasConceptScore W4254816242C2778813691 @default.
- W4254816242 hasConceptScore W4254816242C2781121862 @default.
- W4254816242 hasConceptScore W4254816242C2908647359 @default.
- W4254816242 hasConceptScore W4254816242C3018006300 @default.
- W4254816242 hasConceptScore W4254816242C33923547 @default.
- W4254816242 hasConceptScore W4254816242C41895202 @default.
- W4254816242 hasConceptScore W4254816242C58640448 @default.
- W4254816242 hasConceptScore W4254816242C90673727 @default.
- W4254816242 hasLocation W42548162421 @default.
- W4254816242 hasOpenAccess W4254816242 @default.
- W4254816242 hasPrimaryLocation W42548162421 @default.
- W4254816242 isParatext "false" @default.
- W4254816242 isRetracted "false" @default.
- W4254816242 workType "book-chapter" @default.