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- W4281570214 abstract "In the article, the author explores the issue of the need for PR and SMM activities in the art industry on the example of the work of the State Museum of Arts named after Abylkhan Kasteev in Almaty. The study identifies the problems of the work of a cultural institution in the context of digitalization, a pandemic, analyzes the factors of influence and methods of functioning, and also reports on the results and achievements" @default.
- W4281570214 created "2022-05-27" @default.
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- W4281570214 date "2022-03-01" @default.
- W4281570214 modified "2023-10-07" @default.
- W4281570214 title "PR AND SMM ON THE EXAMPLE OF THE KASTEEV MUSEUM" @default.
- W4281570214 doi "https://doi.org/10.56032/2523-4684.2022.1.1.41" @default.
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