Matches in SemOpenAlex for { <https://semopenalex.org/work/W4282976643> ?p ?o ?g. }
- W4282976643 endingPage "44" @default.
- W4282976643 startingPage "20" @default.
- W4282976643 abstract "This study presents one of the earliest empirical investigations on how to harness the power of chatbots for improving key public relations outcomes. Specifically, this study integrates the construct of social presence that has been widely studied in the computer-mediated communication literature with the concept of conversational human voice in public relations to conceptualize chatbots’ social conversation. We evaluate chatbots’ social conversation as an important antecedent driving user perception, not only of chatbots’ listening capability, but also of the organizations’ listening efforts, which, in turn, enhance the essential perceptual outcomes of organizational transparency and organization-public relationships. Our theoretical model was tested through an online survey of 778 adult Facebook users in the US, who were directed to have a 5-minute conversation with a real chatbot. The study results advance the organizational listening literature and contribute to the growing body of knowledge on artificial intelligence in public relations." @default.
- W4282976643 created "2022-06-17" @default.
- W4282976643 creator A5004297349 @default.
- W4282976643 creator A5025609075 @default.
- W4282976643 creator A5058939619 @default.
- W4282976643 date "2022-03-04" @default.
- W4282976643 modified "2023-10-09" @default.
- W4282976643 title "Harnessing the power of chatbot social conversation for organizational listening: The impact on perceived transparency and organization-public relationships" @default.
- W4282976643 cites W1594266738 @default.
- W4282976643 cites W1888440895 @default.
- W4282976643 cites W1966639915 @default.
- W4282976643 cites W1969077342 @default.
- W4282976643 cites W1972044701 @default.
- W4282976643 cites W1975899822 @default.
- W4282976643 cites W1982089965 @default.
- W4282976643 cites W1986223112 @default.
- W4282976643 cites W1992426157 @default.
- W4282976643 cites W1995703201 @default.
- W4282976643 cites W2003632881 @default.
- W4282976643 cites W2012782355 @default.
- W4282976643 cites W2013578837 @default.
- W4282976643 cites W2029819738 @default.
- W4282976643 cites W2033286086 @default.
- W4282976643 cites W2038672103 @default.
- W4282976643 cites W2040188611 @default.
- W4282976643 cites W2040359455 @default.
- W4282976643 cites W2047418048 @default.
- W4282976643 cites W2048290043 @default.
- W4282976643 cites W2060430813 @default.
- W4282976643 cites W2066810765 @default.
- W4282976643 cites W2072106000 @default.
- W4282976643 cites W2080076970 @default.
- W4282976643 cites W2085545539 @default.
- W4282976643 cites W2091954440 @default.
- W4282976643 cites W2092100931 @default.
- W4282976643 cites W2092671133 @default.
- W4282976643 cites W2114703220 @default.
- W4282976643 cites W2121107665 @default.
- W4282976643 cites W2123173937 @default.
- W4282976643 cites W2124856529 @default.
- W4282976643 cites W2136768625 @default.
- W4282976643 cites W2155809743 @default.
- W4282976643 cites W2158003437 @default.
- W4282976643 cites W2270238005 @default.
- W4282976643 cites W2291618472 @default.
- W4282976643 cites W2328589128 @default.
- W4282976643 cites W2337518473 @default.
- W4282976643 cites W2401426711 @default.
- W4282976643 cites W2408310700 @default.
- W4282976643 cites W2472684153 @default.
- W4282976643 cites W2492278949 @default.
- W4282976643 cites W2520626317 @default.
- W4282976643 cites W2528152951 @default.
- W4282976643 cites W2618925245 @default.
- W4282976643 cites W2637751811 @default.
- W4282976643 cites W2755364057 @default.
- W4282976643 cites W2769310279 @default.
- W4282976643 cites W2790331587 @default.
- W4282976643 cites W2795037203 @default.
- W4282976643 cites W2800670863 @default.
- W4282976643 cites W2801303571 @default.
- W4282976643 cites W2802341946 @default.
- W4282976643 cites W2806569034 @default.
- W4282976643 cites W2886898330 @default.
- W4282976643 cites W2894528744 @default.
- W4282976643 cites W2898213136 @default.
- W4282976643 cites W2900107703 @default.
- W4282976643 cites W2946774856 @default.
- W4282976643 cites W2955088691 @default.
- W4282976643 cites W2964309167 @default.
- W4282976643 cites W2979906316 @default.
- W4282976643 cites W2996510345 @default.
- W4282976643 cites W3001633241 @default.
- W4282976643 cites W3002177852 @default.
- W4282976643 cites W3002558446 @default.
- W4282976643 cites W3012220842 @default.
- W4282976643 cites W3033808529 @default.
- W4282976643 cites W3041514603 @default.
- W4282976643 cites W3046657220 @default.
- W4282976643 cites W3088239463 @default.
- W4282976643 cites W3088691004 @default.
- W4282976643 cites W3092300214 @default.
- W4282976643 cites W3101433089 @default.
- W4282976643 cites W3127392204 @default.
- W4282976643 cites W3128566440 @default.
- W4282976643 cites W3139135254 @default.
- W4282976643 cites W3186077827 @default.
- W4282976643 cites W3209906167 @default.
- W4282976643 cites W3213380581 @default.
- W4282976643 cites W42250804 @default.
- W4282976643 cites W4231483425 @default.
- W4282976643 cites W4235678817 @default.
- W4282976643 cites W4245012937 @default.
- W4282976643 cites W4247217489 @default.
- W4282976643 doi "https://doi.org/10.1080/1062726x.2022.2068553" @default.
- W4282976643 hasPublicationYear "2022" @default.
- W4282976643 type Work @default.
- W4282976643 citedByCount "5" @default.