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- W4295357997 abstract "Society is developing day by day, the demand for health and beauty is increasing, many fitness and sports centers appear all over the country with the desire to contribute factors on the influence of exercise behavior in bodybuilding. The paper uses BIC Algorithm for Exercise Behavior at the Customers’ Fitness Center in Ho Chi Minh City, Vietnam. The official research was conducted by directly interviewing 3 customers and 1 manager, 1 coach, and surveying a survey sample of 198 people that non-probability sample by convenience sampling. The result shows that 3 factors are accepted to have a relationship with the customer’s exercise behavior at the fitness center are: Usefulness, Ease of use, and Service Quality. The three excluded factors are Facilities, barriers, Price, and promotion. The paper gives some managerial implications that are proposed to meet the needs, attract the attention of customers and lead to exercise behavior in the fitness center. Previous studies revealed that using linear regression. This study uses the optimal choice of the BIC algorithm." @default.
- W4295357997 created "2022-09-13" @default.
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- W4295357997 date "2022-01-01" @default.
- W4295357997 modified "2023-09-26" @default.
- W4295357997 title "BIC Algorithm for Exercise Behavior at Customers’ Fitness Center in Ho Chi Minh City, Vietnam" @default.
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- W4295357997 doi "https://doi.org/10.1007/978-981-19-4831-2_15" @default.
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