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- W4300484855 abstract "The history of wine can be traced back to 1500 BC, used as a form of medicine or mixed with medicine. It was considered first as a sacred item and a symbol of civilization. In ancient Greece, wine was introduced during the symposium, which was an elaborate ceremony of men eating and drinking together in a celebration or for a specific purpose such as to worship the gods or to make a political decision. The consumption of wine is related to involvement, personality, and lifestyle. Among tourists that are traveling for different reasons, one special interest group is the group of wine tourists who travel to visit wine production regions and wineries. There are different classifications or segmentations of this special interest group depending on the degree of involvement or seriousness towards wine. For serious wine tourists, even their main reason for traveling to a destination is not wine; once they arrive at the destination, they will still embark on wine-related activities while they have the chance. One place that wine tourists visit is the bar, and bar businesses were affected by the outbreak of COVID-19. Wine destinations organize wine events and festivals to attract wine tourists, such as Slow Wine and ProWine." @default.
- W4300484855 created "2022-10-03" @default.
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- W4300484855 date "2022-10-03" @default.
- W4300484855 modified "2023-09-29" @default.
- W4300484855 title "Preferences and characteristics of wine tourists" @default.
- W4300484855 doi "https://doi.org/10.4324/9781003143628-14" @default.
- W4300484855 hasPublicationYear "2022" @default.
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