FRINK Linked Data Fragments server

Matches in SemOpenAlex for { <https://semopenalex.org/work/W4302424397> ?p ?o ?g. }

• W4302424397 endingPage "1657" @default.
• W4302424397 startingPage "1631" @default.
• W4302424397 abstract "Abstract The promotion of water-saving products is one of the vital ways to implement water conservation action, and advertising is a significant way to promote water-saving products. Taking the two-level Supply Chain consisting of a leading manufacturer and a retailer as an example and considering the advertising cost-sharing ratio of the two, as well as the government's R&D subsidies to manufacturers and product subsidies to consumers, this study establishes differential game models in three cases, that is, non-cooperative contract without cost sharing, cooperative contract with cost sharing, and collaborative cooperation contract. Also, numerical simulation is adopted to analyze the sensitivity of important parameters. The results show that the product goodwill and market demand for water-saving products can achieve Pareto optimality under the collaborative cooperation contract. In addition, the cooperative contract with cost sharing can realize Pareto improvement of the optimal benefit of the Supply Chain under certain conditions. Moreover, in the absence of the government's R&D subsidies, the overall benefits can achieve Pareto optimality under the collaborative cooperation contract. This study provides theoretical guidance and reference for the advertising cooperation strategy for the main bodies in the Supply Chain." @default.
• W4302424397 created "2022-10-06" @default.
• W4302424397 creator A5012758848 @default.
• W4302424397 creator A5067855857 @default.
• W4302424397 creator A5069555206 @default.
• W4302424397 creator A5084854649 @default.
• W4302424397 date "2022-10-01" @default.
• W4302424397 modified "2023-10-18" @default.
• W4302424397 title "Research on the optimization of cooperative advertising strategy in the promotion of water-saving products based on differential game" @default.
• W4302424397 cites W1620158823 @default.
• W4302424397 cites W2002248789 @default.
• W4302424397 cites W2006745029 @default.
• W4302424397 cites W2033718080 @default.
• W4302424397 cites W2045133408 @default.
• W4302424397 cites W2080530333 @default.
• W4302424397 cites W2083830628 @default.
• W4302424397 cites W2084353702 @default.
• W4302424397 cites W2088194577 @default.
• W4302424397 cites W2113011190 @default.
• W4302424397 cites W2117183166 @default.
• W4302424397 cites W2133972986 @default.
• W4302424397 cites W2254623886 @default.
• W4302424397 cites W2472256244 @default.
• W4302424397 cites W2556728839 @default.
• W4302424397 cites W2737830034 @default.
• W4302424397 cites W2780260210 @default.
• W4302424397 cites W2792320974 @default.
• W4302424397 cites W2810680576 @default.
• W4302424397 cites W2883935119 @default.
• W4302424397 cites W2889594650 @default.
• W4302424397 cites W2898367434 @default.
• W4302424397 cites W2933427161 @default.
• W4302424397 cites W2997101670 @default.
• W4302424397 cites W3010911884 @default.
• W4302424397 cites W3028612873 @default.
• W4302424397 cites W3033893250 @default.
• W4302424397 cites W3046181756 @default.
• W4302424397 cites W3089718670 @default.
• W4302424397 cites W3096488016 @default.
• W4302424397 cites W3116591035 @default.
• W4302424397 cites W3158327495 @default.
• W4302424397 cites W3167372516 @default.
• W4302424397 cites W3168133860 @default.
• W4302424397 cites W3177559174 @default.
• W4302424397 cites W3193844120 @default.
• W4302424397 cites W3208765937 @default.
• W4302424397 cites W3210069853 @default.
• W4302424397 cites W3211971659 @default.
• W4302424397 cites W4210991858 @default.
• W4302424397 cites W4231856359 @default.
• W4302424397 doi "https://doi.org/10.2166/wp.2022.076" @default.
• W4302424397 hasPublicationYear "2022" @default.
• W4302424397 type Work @default.
• W4302424397 citedByCount "0" @default.
• W4302424397 crossrefType "journal-article" @default.
• W4302424397 hasAuthorship W4302424397A5012758848 @default.
• W4302424397 hasAuthorship W4302424397A5067855857 @default.
• W4302424397 hasAuthorship W4302424397A5069555206 @default.
• W4302424397 hasAuthorship W4302424397A5084854649 @default.
• W4302424397 hasBestOaLocation W43024243971 @default.
• W4302424397 hasConcept C108713360 @default.
• W4302424397 hasConcept C126255220 @default.
• W4302424397 hasConcept C137635306 @default.
• W4302424397 hasConcept C144133560 @default.
• W4302424397 hasConcept C162324750 @default.
• W4302424397 hasConcept C162853370 @default.
• W4302424397 hasConcept C175444787 @default.
• W4302424397 hasConcept C17744445 @default.
• W4302424397 hasConcept C199510392 @default.
• W4302424397 hasConcept C199539241 @default.
• W4302424397 hasConcept C21547014 @default.
• W4302424397 hasConcept C2524010 @default.
• W4302424397 hasConcept C2776680279 @default.
• W4302424397 hasConcept C2778599509 @default.
• W4302424397 hasConcept C2779006483 @default.
• W4302424397 hasConcept C33923547 @default.
• W4302424397 hasConcept C34447519 @default.
• W4302424397 hasConcept C40700 @default.
• W4302424397 hasConcept C84265765 @default.
• W4302424397 hasConcept C90673727 @default.
• W4302424397 hasConcept C94625758 @default.
• W4302424397 hasConcept C98147612 @default.
• W4302424397 hasConceptScore W4302424397C108713360 @default.
• W4302424397 hasConceptScore W4302424397C126255220 @default.
• W4302424397 hasConceptScore W4302424397C137635306 @default.
• W4302424397 hasConceptScore W4302424397C144133560 @default.
• W4302424397 hasConceptScore W4302424397C162324750 @default.
• W4302424397 hasConceptScore W4302424397C162853370 @default.
• W4302424397 hasConceptScore W4302424397C175444787 @default.
• W4302424397 hasConceptScore W4302424397C17744445 @default.
• W4302424397 hasConceptScore W4302424397C199510392 @default.
• W4302424397 hasConceptScore W4302424397C199539241 @default.
• W4302424397 hasConceptScore W4302424397C21547014 @default.
• W4302424397 hasConceptScore W4302424397C2524010 @default.
• W4302424397 hasConceptScore W4302424397C2776680279 @default.
• W4302424397 hasConceptScore W4302424397C2778599509 @default.
• W4302424397 hasConceptScore W4302424397C2779006483 @default.
• W4302424397 hasConceptScore W4302424397C33923547 @default.

• next