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- W4306176319 abstract "This paper aims to describe the dynamics of co-creation and co-destruction between different actors in the interactive value formation (IVF), in a service ecosystem, at its meso, macro and mega levels of aggregation, in the ecotourism sector during the Covid-19 pandemic. Four propositions were postulated: use of information, resources integration, feedback, and engagement. Research was divided into two phases: fuzzy-set Qualitative Comparative Analysis analysis (fsQCA) and interview content analysis, through case studies in Brazilian ecotourism destinations. Resources integration is a crucial pillar for the outcome of IVF during the service encounter phase. For post-service meeting phase, feedback emerges as a protagonist for the IVF result consolidation." @default.
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- W4306176319 date "2022-10-14" @default.
- W4306176319 modified "2023-10-01" @default.
- W4306176319 title "Interactive Value Formation and Lessons Learned from Covid-19: The Brazilian Case" @default.
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- W4306176319 doi "https://doi.org/10.1080/1528008x.2022.2135057" @default.
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