Matches in SemOpenAlex for { <https://semopenalex.org/work/W4309030004> ?p ?o ?g. }
Showing items 1 to 94 of
94
with 100 items per page.
- W4309030004 endingPage "108" @default.
- W4309030004 startingPage "95" @default.
- W4309030004 abstract "This study explores an emergent genre of corporate image repair videos that were produced and disseminated on YouTube by three large corporations Facebook, Uber and Wells Fargo following major corporate scandals and mismanagement. Utilising a critical multimodal genre analysis, the generic and semiotic features of this new corporate multimodal ‘product’ are investigated focusing on meanings, values and beliefs that they interactively produce. The analysis shows how the corporations appropriate the generic structure of the canonical narrative, narrative positionality, narrative frames and audio-visual resources in fresh and creative ways to do repair work and diminish their responsibility for wrongdoings. The analysis raises critical awareness of the ‘dark side’ of generic creativity and innovation in the service of corporate interests and public manipulation. This study is intended as a case study showcasing to the community of ESP students, teachers and researchers a workable approach to explore multimodal practices of professional communication mediated online." @default.
- W4309030004 created "2022-11-21" @default.
- W4309030004 creator A5027031445 @default.
- W4309030004 date "2023-01-01" @default.
- W4309030004 modified "2023-10-17" @default.
- W4309030004 title "But then something happened: A critical multimodal genre analysis of corporate image repair videos" @default.
- W4309030004 cites W1974643435 @default.
- W4309030004 cites W2018877216 @default.
- W4309030004 cites W2027095993 @default.
- W4309030004 cites W2046592476 @default.
- W4309030004 cites W2049976922 @default.
- W4309030004 cites W2074371843 @default.
- W4309030004 cites W2074597860 @default.
- W4309030004 cites W2135860295 @default.
- W4309030004 cites W2290144436 @default.
- W4309030004 cites W2333524304 @default.
- W4309030004 cites W2338441881 @default.
- W4309030004 cites W2787539124 @default.
- W4309030004 cites W2795690702 @default.
- W4309030004 cites W2801089146 @default.
- W4309030004 cites W2969067689 @default.
- W4309030004 cites W2982701022 @default.
- W4309030004 cites W3028460869 @default.
- W4309030004 cites W3094244614 @default.
- W4309030004 cites W4361868553 @default.
- W4309030004 doi "https://doi.org/10.1016/j.esp.2022.10.004" @default.
- W4309030004 hasPublicationYear "2023" @default.
- W4309030004 type Work @default.
- W4309030004 citedByCount "0" @default.
- W4309030004 crossrefType "journal-article" @default.
- W4309030004 hasAuthorship W4309030004A5027031445 @default.
- W4309030004 hasBestOaLocation W43090300041 @default.
- W4309030004 hasConcept C11012388 @default.
- W4309030004 hasConcept C121332964 @default.
- W4309030004 hasConcept C1276947 @default.
- W4309030004 hasConcept C138885662 @default.
- W4309030004 hasConcept C139997677 @default.
- W4309030004 hasConcept C141261163 @default.
- W4309030004 hasConcept C144024400 @default.
- W4309030004 hasConcept C144133560 @default.
- W4309030004 hasConcept C15744967 @default.
- W4309030004 hasConcept C162853370 @default.
- W4309030004 hasConcept C163442688 @default.
- W4309030004 hasConcept C17744445 @default.
- W4309030004 hasConcept C199033989 @default.
- W4309030004 hasConcept C2780378061 @default.
- W4309030004 hasConcept C2780910867 @default.
- W4309030004 hasConcept C2983877603 @default.
- W4309030004 hasConcept C39549134 @default.
- W4309030004 hasConcept C41895202 @default.
- W4309030004 hasConcept C77805123 @default.
- W4309030004 hasConcept C84389358 @default.
- W4309030004 hasConcept C99394141 @default.
- W4309030004 hasConceptScore W4309030004C11012388 @default.
- W4309030004 hasConceptScore W4309030004C121332964 @default.
- W4309030004 hasConceptScore W4309030004C1276947 @default.
- W4309030004 hasConceptScore W4309030004C138885662 @default.
- W4309030004 hasConceptScore W4309030004C139997677 @default.
- W4309030004 hasConceptScore W4309030004C141261163 @default.
- W4309030004 hasConceptScore W4309030004C144024400 @default.
- W4309030004 hasConceptScore W4309030004C144133560 @default.
- W4309030004 hasConceptScore W4309030004C15744967 @default.
- W4309030004 hasConceptScore W4309030004C162853370 @default.
- W4309030004 hasConceptScore W4309030004C163442688 @default.
- W4309030004 hasConceptScore W4309030004C17744445 @default.
- W4309030004 hasConceptScore W4309030004C199033989 @default.
- W4309030004 hasConceptScore W4309030004C2780378061 @default.
- W4309030004 hasConceptScore W4309030004C2780910867 @default.
- W4309030004 hasConceptScore W4309030004C2983877603 @default.
- W4309030004 hasConceptScore W4309030004C39549134 @default.
- W4309030004 hasConceptScore W4309030004C41895202 @default.
- W4309030004 hasConceptScore W4309030004C77805123 @default.
- W4309030004 hasConceptScore W4309030004C84389358 @default.
- W4309030004 hasConceptScore W4309030004C99394141 @default.
- W4309030004 hasLocation W43090300041 @default.
- W4309030004 hasLocation W43090300042 @default.
- W4309030004 hasOpenAccess W4309030004 @default.
- W4309030004 hasPrimaryLocation W43090300041 @default.
- W4309030004 hasRelatedWork W2323168516 @default.
- W4309030004 hasRelatedWork W2346153354 @default.
- W4309030004 hasRelatedWork W2348702733 @default.
- W4309030004 hasRelatedWork W2359498414 @default.
- W4309030004 hasRelatedWork W2382700804 @default.
- W4309030004 hasRelatedWork W2461142808 @default.
- W4309030004 hasRelatedWork W2748952813 @default.
- W4309030004 hasRelatedWork W3163530469 @default.
- W4309030004 hasRelatedWork W4283777688 @default.
- W4309030004 hasRelatedWork W4309030004 @default.
- W4309030004 hasVolume "69" @default.
- W4309030004 isParatext "false" @default.
- W4309030004 isRetracted "false" @default.
- W4309030004 workType "article" @default.