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- W4309491570 abstract "The study aims to identify the definition of electronic advertising and its usage, advantages and disadvantages, and the types of electronic advertising (websites, social media and Mobile). The results of the study revealed that e-marketing has become one of the most important tools for advertising and promotion of services and products because it is characterized by ensuring access to the largest possible number of the target audience, predetermined in terms of age, gender, or even presence within a specific geographical area, which is reflected positively, significantly and effectively on increasing The volume of dealing on products and services, as well as obtaining the largest possible number of customers, and thus an increase in the rate of sales and profits, as a direct result of the e-marketing process that you have undertaken." @default.
- W4309491570 created "2022-11-28" @default.
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- W4309491570 date "2022-11-19" @default.
- W4309491570 modified "2023-09-23" @default.
- W4309491570 title "Electronic Advertising and Its Usage in Digital World" @default.
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- W4309491570 doi "https://doi.org/10.1007/978-3-031-17746-0_4" @default.
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