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- W4312224723 abstract "Social media tends to use “catchy” headlines to intentionally get people to click news. However, clickbait headlines can erode readers’ trust and devalue news. To combat clickbait, it is necessary to understand how clickbait headlines influence readers’ clicking behavior and attention allocation. In this study, the researchers first collected headlines of news stories that had different amount and duration of media coverage, then identified whether these headlines include forward-reference strategies, and conducted an EEG experiment based on N2b and P3a. The results showed that the clickbait headlines with a forward-reference device attracted more attention resources and induced the involuntary attention allocation more quickly, compared with those without a forward-reference device. Unexpectedly, whether the news stories were top news stories or non-top news stories didn’t significantly influence the attention allocation." @default.
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- W4312224723 date "2022-12-28" @default.
- W4312224723 modified "2023-10-18" @default.
- W4312224723 title "Attention Grabbing through Forward Reference: An ERP Study on Clickbait and Top News Stories" @default.
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- W4312224723 doi "https://doi.org/10.1080/10447318.2022.2158262" @default.
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