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- W4362674527 abstract "Introducing Cross-functional NPD Team into evaluations of product ideas can significantly improve the success rate of product development. Based on relevant research achievements of domestic and foreign scholars, this paper incorporates the evaluation results of product ideas at the two levels of R&D Department and Steering Committee into the comprehensive evaluation, screening and ranking of product development projects by AHP-Fuzzy Hybrid Model and Approach for avoiding the risks to the greatest extent that the valuable resources are wasted on the low profit projects while the high value projects are shelved." @default.
- W4362674527 created "2023-04-07" @default.
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- W4362674527 date "2023-02-16" @default.
- W4362674527 modified "2023-10-14" @default.
- W4362674527 title "A New Product Ideas Screening and Ranking by AHP-Fuzzy Hybrid Model & Approach" @default.
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- W4362674527 doi "https://doi.org/10.54097/hbem.v5i.5135" @default.
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