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- W4385170562 abstract "Click to increase image sizeClick to decrease image size Disclosure statementNo potential conflict of interest was reported by the author(s).Additional informationNotes on contributorsSanjay Kumar JenaSanjay Kumar Jena is a PhD Scholar in Marketing Area at ICFAI University, Jharkhand. He has been working as a case writer at the Indian Institute of Management, Ahmedabad, since 2015. He has written many cases available on various platforms, including Harvard Business Publishing, Asian Case Research Journal, IIMA Case Center, Ivey Publishing and CEIBS Case Center. He got the Best-Case Award (third place) in the “Global MENA Case Competition” organized by the William Davidson Institute at the University of Michigan in 2020. He serves on the Editorial Board of the Asian Case Research Journal and the Journal of Innovations in Digital Marketing.Shiba Prasad MohantyShiba Prasad Mohanty is a research scholar at Symbiosis Institute of Business Management, Pune. He is pursuing Ph.D. in the area of Banking and finance. Inter alia, his interest lies in the field of financial astrology, financial economics, corporate governance, and shadow banking. He has published research papers in several SCOPUS/ABDC-listed journals. He is a certified Bloomberg campus ambassador in the field of finance, providing training to researchers and faculties since 2015.Manish KumarDr. Manish Kumar is an Assistant Professor in the Marketing and entrepreneurship area in the Faculty of Management Studies, ICFAI University, Jharkhand. He has done his MBA and PhD from Banaras Hindu University, Varanasi. He has published articles in journals and books. His areas of research interest are Advertising Appeals, Social development through Rural Marketing, and Consumer Behavior." @default.
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- W4385170562 date "2023-07-24" @default.
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- W4385170562 title "25 Years of Online Video Streaming Research: A Bibliometric Analysis" @default.
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