Matches in SemOpenAlex for { <https://semopenalex.org/work/W4386202702> ?p ?o ?g. }
Showing items 1 to 79 of
79
with 100 items per page.
- W4386202702 endingPage "103" @default.
- W4386202702 startingPage "103" @default.
- W4386202702 abstract "ABSTRACT This study aims to analyze the effect of product quality, service quality and price perceptions on consumer satisfaction with indiHome wifi in the Special Region of Yogyakarta. This study uses a quantitative approach method. The population in this study is IndiHome wifi consumers, with Non-probability sampling technique, namely those who have subscribed and used indiHome wifi for at least or more than 1 month and at least 17 years old. The sampels taken in this study were 100 respondents. In terms of taking sampel data, it is done through a survei method by distributing questionnaires via Google Form to respondents. Then the researchers used the SPPS version 26 application to process respondent data and used analytical techniques in the form of descriptive analysis, multiple linear regression with hypothesis testing, namely the F test, the coefficient of determination (R2), and the t test which was preceded by the research instrumen test, namely the validity test and reliability test. Based on the results of the data obtained, the conclusions of the three independent variables, namely product quality, service quality, and price perceptions have a positive and significant influence on the dependent variable, namely simultaneous or partial consumer satisfaction. Thus, all the hypotheses in this study can be accepted. Keywords: Product Quality, Service Quality, Price Perception and Consumer Satisfaction ABSTRAK Penelitian ini bertujuan untuk menganalisis pengaruh dari variabel kualitas produk, kualitas layanan dan persepsi harga terhadap kepuasan konsumen wifi indiHome di Daerah Istimewa Yogyakarta. Penelitian ini menggunakan metode pendekatan kuantitatif. Populasi dalam penelitian ini adalah konsumen wifi IndiHome, dengan Teknik pengambilan sampel Non-probability sampling, yaitu mereka yang pernah berlangganan dan menggunakan wifi indiHome minimal atau lebih dari 1 bulan dan minimal berusia 17 tahun. Sampel yang diambil dalam penelitian ini sebanyak 100 responden. Dalam hal pengambilan data sampel, dilakukan melalui metode survei dengan cara menyebar kuesioner melalui Google Form kepada responden. Kemudian peneliti menggunakan aplikasi SPPS versi 26 untuk mengolah data responden serta menggunakan teknik analisis berupa analisis deskriptif, regresi linier berganda dengan uji hipotesis yaitu Uji F, Koefisien Determinasi (R2), dan Uji t yang didahului dengan uji instrumen penelitian yaitu uji validitas dan uji reliabilitas. Berdasarkan hasil data yang diperoleh, kesimpulan dari ketiga variabel bebas yaitu kualitas produk kualitas layanan, dan persepsi harga memiliki pengaruh positif dan signifikan terhadap variabel terikat yaitu kepuasan konsumen secara simultan maupun parsial. Maka dengan demikian semau hipotesis di dalam penelitian ini dapat diterima. Kata kunci: Kualitas Produk, Kualitas Layanan, Persepsi Harga dan Kepuasan Konsumen" @default.
- W4386202702 created "2023-08-28" @default.
- W4386202702 creator A5015450788 @default.
- W4386202702 creator A5092703207 @default.
- W4386202702 date "2023-08-02" @default.
- W4386202702 modified "2023-09-25" @default.
- W4386202702 title "ANALISIS PENGARUH KUALITAS PRODUK, KUALITAS LAYANAN, DAN PERSEPSI HARGA TERHADAP KEPUASAN KONSUMEN WIFI INDIHOME DI DAERAH ISTIMEWA YOGYAKARTA" @default.
- W4386202702 doi "https://doi.org/10.21460/jrmb.2022.172.450" @default.
- W4386202702 hasPublicationYear "2023" @default.
- W4386202702 type Work @default.
- W4386202702 citedByCount "0" @default.
- W4386202702 crossrefType "journal-article" @default.
- W4386202702 hasAuthorship W4386202702A5015450788 @default.
- W4386202702 hasAuthorship W4386202702A5092703207 @default.
- W4386202702 hasBestOaLocation W43862027021 @default.
- W4386202702 hasConcept C112698675 @default.
- W4386202702 hasConcept C121332964 @default.
- W4386202702 hasConcept C140781008 @default.
- W4386202702 hasConcept C144024400 @default.
- W4386202702 hasConcept C144133560 @default.
- W4386202702 hasConcept C149923435 @default.
- W4386202702 hasConcept C151730666 @default.
- W4386202702 hasConcept C15744967 @default.
- W4386202702 hasConcept C162853370 @default.
- W4386202702 hasConcept C17744445 @default.
- W4386202702 hasConcept C178550888 @default.
- W4386202702 hasConcept C199539241 @default.
- W4386202702 hasConcept C2524010 @default.
- W4386202702 hasConcept C2776640315 @default.
- W4386202702 hasConcept C2777267654 @default.
- W4386202702 hasConcept C2779530757 @default.
- W4386202702 hasConcept C2780378061 @default.
- W4386202702 hasConcept C2908647359 @default.
- W4386202702 hasConcept C33923547 @default.
- W4386202702 hasConcept C62520636 @default.
- W4386202702 hasConcept C86803240 @default.
- W4386202702 hasConcept C90673727 @default.
- W4386202702 hasConceptScore W4386202702C112698675 @default.
- W4386202702 hasConceptScore W4386202702C121332964 @default.
- W4386202702 hasConceptScore W4386202702C140781008 @default.
- W4386202702 hasConceptScore W4386202702C144024400 @default.
- W4386202702 hasConceptScore W4386202702C144133560 @default.
- W4386202702 hasConceptScore W4386202702C149923435 @default.
- W4386202702 hasConceptScore W4386202702C151730666 @default.
- W4386202702 hasConceptScore W4386202702C15744967 @default.
- W4386202702 hasConceptScore W4386202702C162853370 @default.
- W4386202702 hasConceptScore W4386202702C17744445 @default.
- W4386202702 hasConceptScore W4386202702C178550888 @default.
- W4386202702 hasConceptScore W4386202702C199539241 @default.
- W4386202702 hasConceptScore W4386202702C2524010 @default.
- W4386202702 hasConceptScore W4386202702C2776640315 @default.
- W4386202702 hasConceptScore W4386202702C2777267654 @default.
- W4386202702 hasConceptScore W4386202702C2779530757 @default.
- W4386202702 hasConceptScore W4386202702C2780378061 @default.
- W4386202702 hasConceptScore W4386202702C2908647359 @default.
- W4386202702 hasConceptScore W4386202702C33923547 @default.
- W4386202702 hasConceptScore W4386202702C62520636 @default.
- W4386202702 hasConceptScore W4386202702C86803240 @default.
- W4386202702 hasConceptScore W4386202702C90673727 @default.
- W4386202702 hasIssue "2" @default.
- W4386202702 hasLocation W43862027021 @default.
- W4386202702 hasOpenAccess W4386202702 @default.
- W4386202702 hasPrimaryLocation W43862027021 @default.
- W4386202702 hasRelatedWork W1997374184 @default.
- W4386202702 hasRelatedWork W2022271774 @default.
- W4386202702 hasRelatedWork W2081229448 @default.
- W4386202702 hasRelatedWork W2086970307 @default.
- W4386202702 hasRelatedWork W2113185734 @default.
- W4386202702 hasRelatedWork W2332236936 @default.
- W4386202702 hasRelatedWork W2370141619 @default.
- W4386202702 hasRelatedWork W2729481315 @default.
- W4386202702 hasRelatedWork W4235639215 @default.
- W4386202702 hasRelatedWork W4249581822 @default.
- W4386202702 hasVolume "17" @default.
- W4386202702 isParatext "false" @default.
- W4386202702 isRetracted "false" @default.
- W4386202702 workType "article" @default.