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- W4386315250 abstract "This study presents an online experiment to analyse two measures (success stories and additional information) to overcome a potential status quo bias towards adopting robotic process automation (RPA) in the nonprofit sector using 150 participants and two treatments. Data is analysed using PLS-SEM. Our findings indicate that the adoption of RPA technologies in the nonprofit sector is indeed influenced by status quo bias. Moreover, the treatment of success stories might help to overcome some aspects of this bias. Future research should focus on the application of RPA in the nonprofit sector, deepening our understanding of cognitive biases and technology adoption, and testing further potential countermeasures. Our findings should inform organisations that develop a communication strategy within their RPA implementation efforts. This study is one of the first efforts to close the gap of missing RPA studies in the nonprofit sector identified in literature reviews. Moreover, it contributes to a deeper understanding of cognitive biases and technology adoption." @default.
- W4386315250 created "2023-09-01" @default.
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- W4386315250 date "2023-01-01" @default.
- W4386315250 modified "2023-09-27" @default.
- W4386315250 title "Increasing RPA Adoption: An Experiment on Countermeasures for Status Quo Bias" @default.
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- W4386315250 doi "https://doi.org/10.1007/978-3-031-41620-0_19" @default.
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