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- W4386904103 abstract "The article substantiates the Concept of managing the development of the market of services on the basis of marketing in the digital transformation of the economy, which is based on a system of views on the essential features of objects and subjects of marketing influence, tools and principles of marketing management on the basis of marketing. the basis for the organization of effective development of the services market." @default.
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- W4386904103 date "2020-09-01" @default.
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- W4386904103 title "CONCEPTUAL PRINCIPLES OF MARKETING MANAGEMENT OF SERVICES MARKET DEVELOPMENT IN THE CONDITIONS OF DIGITAL TRANSFORMATION OF THE ECONOMY" @default.
- W4386904103 doi "https://doi.org/10.32752/1993-6788-2019-1-231-29-36" @default.
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