Matches in SemOpenAlex for { <https://semopenalex.org/work/W4387421422> ?p ?o ?g. }
Showing items 1 to 69 of
69
with 100 items per page.
- W4387421422 abstract "With the widespread adoption of smartphones, users now have easy access to similar services, leading to increased churn. As a result, it has become essential for service providers to prevent churn caused by customers’ switch to competing services. The most common approach for service providers to prevent their customers’ churn is to make churn predictions by monitoring customers’ usage patterns of their own services. However, despite the importance of insights concerning customers’ usage of competing services for the retention of customers, such information are yet to be integrated into churn prediction models due to the lack of suitable monitoring methods. Here, we propose an approach to predict user churn leveraging the event logs from smartphones and tablets. Instead of conventional churn prediction methods that solely rely on the users’ usage patterns of their own service, our approach predicts churn by utilizing users’ usage patterns of competing services, including their trial use of service before switch to competitor’s. We evaluated the prototyped prediction model using smartphone logs collected from NTT DOCOMO smartphone and tablet users who consented to data collection between April 2020 and March 2021. The results demonstrated that the proposed method achieved AUC values ranging from 0.844 to 0.923. Moreover, our approach improved the performance of the conventional method that predicts churn without leveraging the features of the competitor’s app by 1.8% to 7.5%." @default.
- W4387421422 created "2023-10-08" @default.
- W4387421422 creator A5005002098 @default.
- W4387421422 creator A5008968759 @default.
- W4387421422 creator A5039527388 @default.
- W4387421422 creator A5064718739 @default.
- W4387421422 date "2023-10-08" @default.
- W4387421422 modified "2023-10-18" @default.
- W4387421422 title "Stay Ahead of the Competition: An Approach for Churn Prediction by Leveraging Competitive Service App Usage Logs" @default.
- W4387421422 cites W2009428535 @default.
- W4387421422 cites W2026219386 @default.
- W4387421422 cites W2053235525 @default.
- W4387421422 cites W2074780813 @default.
- W4387421422 cites W2078704831 @default.
- W4387421422 cites W2142752589 @default.
- W4387421422 cites W2199164494 @default.
- W4387421422 cites W2271153056 @default.
- W4387421422 cites W3105384985 @default.
- W4387421422 doi "https://doi.org/10.1145/3594739.3610694" @default.
- W4387421422 hasPublicationYear "2023" @default.
- W4387421422 type Work @default.
- W4387421422 citedByCount "0" @default.
- W4387421422 crossrefType "proceedings-article" @default.
- W4387421422 hasAuthorship W4387421422A5005002098 @default.
- W4387421422 hasAuthorship W4387421422A5008968759 @default.
- W4387421422 hasAuthorship W4387421422A5039527388 @default.
- W4387421422 hasAuthorship W4387421422A5064718739 @default.
- W4387421422 hasConcept C116537 @default.
- W4387421422 hasConcept C121332964 @default.
- W4387421422 hasConcept C136764020 @default.
- W4387421422 hasConcept C144133560 @default.
- W4387421422 hasConcept C162853370 @default.
- W4387421422 hasConcept C18903297 @default.
- W4387421422 hasConcept C2779662365 @default.
- W4387421422 hasConcept C2780378061 @default.
- W4387421422 hasConcept C2781353284 @default.
- W4387421422 hasConcept C41008148 @default.
- W4387421422 hasConcept C62520636 @default.
- W4387421422 hasConcept C86803240 @default.
- W4387421422 hasConcept C91306197 @default.
- W4387421422 hasConceptScore W4387421422C116537 @default.
- W4387421422 hasConceptScore W4387421422C121332964 @default.
- W4387421422 hasConceptScore W4387421422C136764020 @default.
- W4387421422 hasConceptScore W4387421422C144133560 @default.
- W4387421422 hasConceptScore W4387421422C162853370 @default.
- W4387421422 hasConceptScore W4387421422C18903297 @default.
- W4387421422 hasConceptScore W4387421422C2779662365 @default.
- W4387421422 hasConceptScore W4387421422C2780378061 @default.
- W4387421422 hasConceptScore W4387421422C2781353284 @default.
- W4387421422 hasConceptScore W4387421422C41008148 @default.
- W4387421422 hasConceptScore W4387421422C62520636 @default.
- W4387421422 hasConceptScore W4387421422C86803240 @default.
- W4387421422 hasConceptScore W4387421422C91306197 @default.
- W4387421422 hasLocation W43874214221 @default.
- W4387421422 hasOpenAccess W4387421422 @default.
- W4387421422 hasPrimaryLocation W43874214221 @default.
- W4387421422 hasRelatedWork W2070069541 @default.
- W4387421422 hasRelatedWork W2170002292 @default.
- W4387421422 hasRelatedWork W2351179085 @default.
- W4387421422 hasRelatedWork W2362333699 @default.
- W4387421422 hasRelatedWork W2363603946 @default.
- W4387421422 hasRelatedWork W2363617732 @default.
- W4387421422 hasRelatedWork W2371342277 @default.
- W4387421422 hasRelatedWork W2373882509 @default.
- W4387421422 hasRelatedWork W2790607559 @default.
- W4387421422 hasRelatedWork W4377021841 @default.
- W4387421422 isParatext "false" @default.
- W4387421422 isRetracted "false" @default.
- W4387421422 workType "article" @default.