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- W46103467 abstract "SUMMARY Issues related to pricing strategy in the Indonesian construction industry are covered, including problems of current pricing strategy in construction, exploration of pricing strategies with a market-based approach, and survey findings of the top Indonesian contractors regarding their current pricing practices and the applicability of market-based pricing strategy. Comparisons with similar survey findings of the top U.S. contractors are conducted whenever possible. In conclusion, the belief that current pricing strategy in construction is predominantly cost-based is confirmed by the survey findings; indeed, in setting the markup, most contractors rely on subjective assessment of the competition. Using simulated bidding scenarios, it is discovered that Indonesian contractors tend to be more market-based as they know more about the owner's characteristics, competitors' characteristics, and market demand. To maximize the benefits of market-based pricing strategies, the bidding procedure change should be explored by all parties involved in the Indonesian construction industry." @default.
- W46103467 created "2016-06-24" @default.
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- W46103467 date "2010-01-01" @default.
- W46103467 modified "2023-09-27" @default.
- W46103467 title "Pricing Strategy of Indonesian Contractors" @default.
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