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- W49060107 abstract "Home Computers were introduced by Hot Sparks in 1974. Consumer acceptance, however, did not gain momentum until 1975. Companies A, B, and C introduced competing products that year and the added promotional effort particularly T.V. expenditures and publicity increased overall sales dramatically with Hot Sparks benefitting mostly. Home computers are used by household members to do a variety of tasks from meal preparation coordination to library reference sources to income tax preparation. Various models provide a wide range of processing capacity and, therefore, price. Traditionally, software has been sold separately by each company." @default.
- W49060107 created "2016-06-24" @default.
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- W49060107 date "2016-01-01" @default.
- W49060107 modified "2023-09-23" @default.
- W49060107 title "HOT SPARKS INDUSTRIES MARKETING PLAN (EXCERPTS)" @default.
- W49060107 hasPublicationYear "2016" @default.
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