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- W562661310 abstract "Background: Changing conditions in the world market has created not only opportunities but also a stiffer competition in the domestic market. Therefore, international expansion becomes more important for companies to survive. Purpose: The aim of this thesis is to evaluate whether the Uppsala internationalization theory is valid or if it needs to be brought up to date. Method: In order to fulfil the purpose, we conducted a qualitative analysis of a company’s internationalization process over time. Findings: The result of our study showed a tendency to develop engagement in foreign markets according to a step-wise establishment chain. However, deviations were seen when eg. using more direct and rapid entry modes than those implied by the Uppsala internationalization model. Our study showed no support for the pattern of entering foreign markets with successively greater psychic distance. The deviations found could though be explained by network theories and the factor of general international experience." @default.
- W562661310 created "2016-06-24" @default.
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- W562661310 date "2002-01-01" @default.
- W562661310 modified "2023-09-27" @default.
- W562661310 title "Internationella etableringar : en studie av Uppsalaskolans förklaringsvärde" @default.
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