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- W583194191 abstract "Techniques from engineering, economics and control theory are used inthis thesis to investigate the effectiveness of dynamic pricing for demandcontrol and capacity optimisation in cellular mobile networks. The scope isextended to include pricing strategies that can provide a certain target revenuefor the network operator. Algorithms for the application of dynamic pricing invoice and data networks are suggested. Mathematical models are developedto predict the effect of dynamic pricing on the network operator's market shareand the overall user demand, including the effect of variable tariffs on usermobility. The question of setting the optimal tariff for a given system load isaddressed and three dynamic price setting methods suggested. The first,competition driven ad hoc pricing, is used to identify the most sensitiveparameters in the model, namely the revenue generated and the level of callblocking in the network. Two further tariffs (linear revenue attainment andoptimal revenue attainment) are then developed for controlling the system andensuring optimal behaviour. The tariffs are tested using a seven-cell cellularmodel developed with OPNET TM.Simulation results show that theperformance of the competition driven ad hoc and linear revenue attainmentlinear pricing strategies is varied and they lead to either a significant reductionin the revenue of the network operator or the welfare of users. The optimalrevenue attainment price setting strategy, on the other hand, is shown to be aneffective tool for generating the desired revenue, while decreasing the averageprice in the network and increasing the number of successful calls. In addition,it is suggested that the optimal dynamic pricing strategy could potentiallyincrease a network operator's market share by up to 10% compared totraditional pricing policies, thus offering a viable pricing alternative." @default.
- W583194191 created "2016-06-24" @default.
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- W583194191 date "2003-01-01" @default.
- W583194191 modified "2023-09-24" @default.
- W583194191 title "Optimal dynamic pricing strategies for mobile communication networks." @default.
- W583194191 hasPublicationYear "2003" @default.
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