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- W596504906 abstract "Gain a lifetime of experience from the inventor of test marketing and coupon sampling - Claude C. Hopkins. Here, you'll get two landmark works in one, and discover his fixed principles and basic fundamentals that still prevail today." @default.
- W596504906 created "2016-06-24" @default.
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- W596504906 date "1986-01-01" @default.
- W596504906 modified "2023-09-23" @default.
- W596504906 title "My life in advertising ; &, Scientific advertising : two works" @default.
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