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- W612296069 abstract "With the increasing amount of personal tourists and several emerging business models such as full service airlines (FSA), low cost carriers (LCCs) and the charter flight, the market of air travel has changed dramatically in recent years. This study explores opinion leaders’ opinions toward LCCs in two major countries in the Asian airline industry, Japan and China. By exploring opinion leaders’ opinions toward LCCs, this study can contribute valuable insights for policy makers to develop LCCs in the Asian airline market. A total of 226 opinion leaders in Japan and 163 opinion leaders in China are invited as participants in this study. Results of this study revealed three factors for developing LCCs in Japan: (1) reservation & convenience factor; (2) entertainment factor; and (3) safety factor. Meanwhile, three factors for developing LCCs in China are also generated from the results: (1) convenience factor; (2) habituation factor; and (3) rapidity factor." @default.
- W612296069 created "2016-06-24" @default.
- W612296069 creator A5060385109 @default.
- W612296069 date "2015-01-01" @default.
- W612296069 modified "2023-09-27" @default.
- W612296069 title "Exploring the Impact Factors for Developing Low Cost Carriers: Cases of Japan and China" @default.
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