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- W623592709 abstract "To gain a truly competitive edge in today's fast-moving markets, the author believes that marketers have to create miracles. Through anecdotes and case studies, he shows how this is possible by re-engineering traditional sales and marketing practices." @default.
- W623592709 created "2016-06-24" @default.
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- W623592709 date "1997-01-01" @default.
- W623592709 modified "2023-09-23" @default.
- W623592709 title "Customer-driven marketing : the ideal way to increased profits through marketing, sales and service improvement" @default.
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