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- W628858525 abstract "SUBTITLE: ADVERTISING HAS BECOME AN INCREASINGLY IMPORTANT TOOL FOR AIRLINES AS COMPETITION HAS INCREASED. FOR LOW-COST OPERATORS, THE ASSOCIATED COSTS REPRESENT A LARGE PART OF THEIR MARKETING BUDGET. ALEXANDRA LENNANE LOOKS AT THE LATEST DEVELOPMENTS." @default.
- W628858525 created "2016-06-24" @default.
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- W628858525 date "2001-04-01" @default.
- W628858525 modified "2023-09-23" @default.
- W628858525 title "SELLING YOUR SEATS" @default.
- W628858525 hasPublicationYear "2001" @default.
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