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- W629908635 abstract "The marketing strategies for telematics technology often fail to take into account that many services are already available. Uncertainty as to how to market telematics to the general public compounds the issue. In the UK, the RAC launched a series of products (RAC Trackstar, 1740 and Route Minder) that could be enhanced once in service to meet increasingly sophisticated demand. The company saw a need to concentrate on getting services to market more quickly in order to educate people as to their uses. The role of vehicle manufacturers in the development of telematics is considered. Motor manufacturers could provide an interface to third-party telematics components, with their own remote diagnostics." @default.
- W629908635 created "2016-06-24" @default.
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- W629908635 date "2001-01-01" @default.
- W629908635 modified "2023-09-28" @default.
- W629908635 title "TELEMATICS: A REALITY CHECK" @default.
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