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- W646576969 abstract "Determining the location of a business is a costly, long-term decision that may influence the success or failure of the business more than any other factor. The classic facility location problem involves finding the optimal location among potential sites with respect to an objective function. Most facility location models make restrictive assumptions about customer behavior that leads to the models representing one type of customer, but most businesses have multiple types of customers. Many businesses rely on convenience and accessibility to be dominant factors that compel customers to visit their business instead of another. But a business' level of accessibility will fluctuate as road congestion levels vary throughout the day. A facility location model that incorporates multiple customer types and locates with respect to a changing network will provide a more accurate representation of how a business covers customers as network congestion causes travel times to fluctuate throughout the day. The report proposes a facility location model trading off maximal covering and flow capturing objectives for use in a changing network. Test examples and three case studies show that by incorporating census data and time of day traffic data, from the University of Virginia Smart Travel Laboratory (STL), and different weights for specific customer types, the proposed model will find optimal facility configurations that differ from the results of existing facility location models. This research is a preliminary effort in the Model Virginia project (see Appendix G), the goal of which is to integrate disparate data from numerous sources (weather, traffic, census, crime, etc.) to improve various decision making situations. In this preliminary effort the authors demonstrate integrating two sources - traffic data (STL data) and census data, to improve business decisions." @default.
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- W646576969 date "2005-08-26" @default.
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- W646576969 title "Model Virginia: A Facility Location Model Trading-Off Maximal Covering and Flow Capturing Objectives in a Changing Network" @default.
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