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- W646583887 abstract "SECTION 1: EXPERIENCE AND CUSTOMER HAPPINESS Customer Happiness: The Ultimate Goal and How to Achieve It Key Findings of 'Positive Psychology' SECTION 2: THE THREE ROUTES TO CUSTOMER HAPPINESS The Hedonic Route: Pleasure and Positive Emotions The Eudaimonic Route: Engagement and Meaning The Transformational Route: Growth and Development SECTION 3: CUSTOMER HAPPINESS AND THE ORGANIZATION Organizational Requirements for 'Happiness Management' The People Factor: Hedonic, Eudaimonic, and Transformational Experiences for Your Employees Metrics of Experience and Happiness Management SECTION 4: CONCLUSION From Happy Customers to Happy Profits" @default.
- W646583887 created "2016-06-24" @default.
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- W646583887 date "2012-11-01" @default.
- W646583887 modified "2023-10-16" @default.
- W646583887 title "Happy customers everywhere: how your business can profit from the insights of positive psychology" @default.
- W646583887 doi "https://doi.org/10.5860/choice.50-1570" @default.
- W646583887 hasPublicationYear "2012" @default.
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