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• W68987757 abstract "The Not-For-Profit (NFP) sector is comprised of a variety of organisations attempting to meet the needs of the communities they serve with increasingly limited funds. While these organisations cover a diverse range of concerns, needs, and issues, they share one commonality, that is, they are staffed by workers dedicated to caring for their community. However, this sector needs to provide care within business-like operation in contemporary Australia. Combining community care with business is likely to inhibit individual staff members from accepting technology within their organisation. Researchers in the area of technology acceptance have previously focused predominantly on large, for-profit organisations in the United States. Therefore, this thesis responds to this research gap by empirically examining technology acceptance within Australian NFP organisations to expand theoretical knowledge. The other major motivation is practical: to contribute to achieving increased success in technology projects especially within Australian NFP organisations. The founding principle of technology acceptance research is that intention to use technology leads to actual usage. Models and theories of individual acceptance are grounded in a number of discipline areas including, psychology, social psychology, and sociology. In 2003, Venkatesh et al. proposed a parsimonious unified model of technology acceptance suitable to underlie this thesis. It combines aspects of previous models and theories of technology acceptance and has been validated in different for-profit organisational settings. Therefore, this thesis extends this models usefulness by applying it to a broader business environment, namely, smaller NFP organisations. This focus on a different organisational setting (size and type) and a different country contributes to the theory development of technology acceptance models. To achieve this, the research re-specifies and extends the UTAUT model to test the specific differences of the NFP environment. The thesis uses data collected through longitudinal case studies in three organisations, each of which were implementing a new technology at the time of the data collection. Each series of case-study involved surveys at four time-points and interviews at three time-points, with each organisation following the same structure. From the study various findings on the ability of the proposed model to predict intention to use technology emerged. First, the traditional business-focused section of the organisation was more likely to use the technology and what they believed about the specific technology was important. Second, the socially focused section of the organisation was less likely to use the technology. Third, when implementing the same artefact in different divisions of the same organisation differing intention to use the technology can occur. Fourth, service delivery workers working across differing social issues can have differing acceptance of the technology. The findings of this research indicate that the role that a worker has in an organisation is important to their acceptance of a new technology. Moreover, workers in traditional business-like organisations were more likely to accept the new technology and were influenced by past experience. The research also revealed that within an organisation’s workforce the one artefact can elicit different levels of acceptance from different groups of users. These results indicate that technology acceptance is not a simple matter of deploying a new technology. Other factors such as the users’ specific role, view of technology, and the organisations support of the employee affect users’ intention to use technology." @default.
• W68987757 created "2016-06-24" @default.
• W68987757 creator A5031362718 @default.
• W68987757 date "2015-01-07" @default.
• W68987757 modified "2023-09-27" @default.
• W68987757 title "Technology and not-for-profit workers: A longitudinal study, testing and extending the UTAUT model in the not-for-profit environment." @default.
• W68987757 doi "https://doi.org/10.14264/uql.2015.46" @default.
• W68987757 hasPublicationYear "2015" @default.
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