FRINK Linked Data Fragments server

Matches in SemOpenAlex for { <https://semopenalex.org/work/W71123213> ?p ?o ?g. }

• W71123213 abstract "The internet offers a cost-effective medium to build better relationships with customers than has been possible with traditional marketing media. Internet technologies, such as electronic mail, web sites and digital media, offer companies the ability to expand their customer reach, to target specific communities, and to communicate and interact with customers in a highly customised manner. In the lastfew years, electronic mail has emerged as an important marketing tool to build and maintain closer relationships both with customers and with prospects. E-mail marketing has become a popular choice for companies as it greatly reduces the costs associated with previously conventional methods such as direct mailing, cataloguing (i.e. sending product catalogues to potential customers) and telecommunicationmarketing. As small consumers obtain e-mail addresses, the efficiency of using e-mail as a marketing tool will grow. While e-mail may be a boon for advertisers, it is a problem for consumers, corporations and internet service providers since it is used for sending 'spam' (junk-mail). Unsolicited commercial e-mail (UCE), which is commonly called spam, impinges on the privacy of individual internet users. It canalso cost users in terms of the time spent reading and deleting the messages, as well as in a direct financial sense where users pay time-based connection fees. Spam, whichmost frequently takes the form of mass mailing advertisements, is a violation of internet etiquette (EEMA, 2002). This thesis shows that spam is an increasing problem for information society citizens. For the senders of spam, getting the message to millions of people is easy and cost-effective, but for the receivers the cost of receiving spam is financial, time-consuming, resource-consuming, possibly offensive or even illegal, and also dangerous for information systems. The problem is recognised by governments whohave attempted legislative measures, but these have had little impact because of the combined difficulties of crossing territorial boundaries and of continuously evasive originating addresses. Software developers are attempting to use technology to tackle the problem, but spammers keep one step ahead, for example by adapting subject headings to avoid filters. Filters have difficulty differentiating between legitimate e-mail and unwanted e-mail, so that while we may reduce our junk we may also reduce our wanted messages.Putting filter control into the hands of individual users results in an unfair burden, in that there is a cost of time and expertise from the user. Where filter control is outsourced to expert third parties, solving the time and expertise problems, the cost becomes financial. Given the inadequacy of legislation, and the unreliability of technical applications to resolve the problem, there is an unfair burden on informationsociety citizens.This research has resulted in the conclusion that cooperation between legislation and technology is the most effective way to handle and manage spam, and that therefore a defence in depth should be based on a combination of those two strategies. The thesis reviews and critiques attempts at legislation, self-regulation and technical solutions. It presents a case for an integrated and user-oriented approach, and provides recommendations." @default.
• W71123213 created "2016-06-24" @default.
• W71123213 creator A5078387055 @default.
• W71123213 date "2007-01-01" @default.
• W71123213 modified "2023-09-27" @default.
• W71123213 title "Unsolicited commercial e-mail (spam) : integrated policy and practice" @default.
• W71123213 hasPublicationYear "2007" @default.
• W71123213 type Work @default.
• W71123213 sameAs 71123213 @default.
• W71123213 citedByCount "0" @default.
• W71123213 crossrefType "dissertation" @default.
• W71123213 hasAuthorship W71123213A5078387055 @default.
• W71123213 hasConcept C108827166 @default.
• W71123213 hasConcept C110875604 @default.
• W71123213 hasConcept C112698675 @default.
• W71123213 hasConcept C136764020 @default.
• W71123213 hasConcept C144133560 @default.
• W71123213 hasConcept C162853370 @default.
• W71123213 hasConcept C2524010 @default.
• W71123213 hasConcept C2780378061 @default.
• W71123213 hasConcept C3020028006 @default.
• W71123213 hasConcept C33923547 @default.
• W71123213 hasConcept C41008148 @default.
• W71123213 hasConcept C536005652 @default.
• W71123213 hasConcept C90673727 @default.
• W71123213 hasConcept C98495876 @default.
• W71123213 hasConceptScore W71123213C108827166 @default.
• W71123213 hasConceptScore W71123213C110875604 @default.
• W71123213 hasConceptScore W71123213C112698675 @default.
• W71123213 hasConceptScore W71123213C136764020 @default.
• W71123213 hasConceptScore W71123213C144133560 @default.
• W71123213 hasConceptScore W71123213C162853370 @default.
• W71123213 hasConceptScore W71123213C2524010 @default.
• W71123213 hasConceptScore W71123213C2780378061 @default.
• W71123213 hasConceptScore W71123213C3020028006 @default.
• W71123213 hasConceptScore W71123213C33923547 @default.
• W71123213 hasConceptScore W71123213C41008148 @default.
• W71123213 hasConceptScore W71123213C536005652 @default.
• W71123213 hasConceptScore W71123213C90673727 @default.
• W71123213 hasConceptScore W71123213C98495876 @default.
• W71123213 hasLocation W711232131 @default.
• W71123213 hasOpenAccess W71123213 @default.
• W71123213 hasPrimaryLocation W711232131 @default.
• W71123213 hasRelatedWork W1501246290 @default.
• W71123213 hasRelatedWork W1507413260 @default.
• W71123213 hasRelatedWork W1813974563 @default.
• W71123213 hasRelatedWork W1989806408 @default.
• W71123213 hasRelatedWork W1992642036 @default.
• W71123213 hasRelatedWork W2062177636 @default.
• W71123213 hasRelatedWork W2153209633 @default.
• W71123213 hasRelatedWork W2169006049 @default.
• W71123213 hasRelatedWork W2187718358 @default.
• W71123213 hasRelatedWork W2561625510 @default.
• W71123213 hasRelatedWork W2588603264 @default.
• W71123213 hasRelatedWork W3021052213 @default.
• W71123213 hasRelatedWork W3021178677 @default.
• W71123213 hasRelatedWork W3023373708 @default.
• W71123213 hasRelatedWork W3162871998 @default.
• W71123213 hasRelatedWork W330526280 @default.
• W71123213 hasRelatedWork W345416792 @default.
• W71123213 hasRelatedWork W617971526 @default.
• W71123213 hasRelatedWork W918860192 @default.
• W71123213 hasRelatedWork W1529461783 @default.
• W71123213 isParatext "false" @default.
• W71123213 isRetracted "false" @default.
• W71123213 magId "71123213" @default.
• W71123213 workType "dissertation" @default.