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- W73874080 abstract "From the Publisher:Imagine a customer service operation ready to meet your customers 24 hours a day, seven days a week, cheaply, and efficiently. That is precisely what the Web has to offer, and Web marketing expert Jim Sterne outlines exactly how to do it. From managing your corporate image to organizing the information and making it readily available to prospects to answering customer questions, this book explores both the technical and strategic issues of tapping into the very latest Web methods. This book also provides a cost/benefit analysis and makes recommendations on what type of information a company should provide over the Net." @default.
- W73874080 created "2016-06-24" @default.
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- W73874080 date "1996-09-01" @default.
- W73874080 modified "2023-09-23" @default.
- W73874080 title "Customer Service on the Internet: Customer Support, Direct Marketing, and Up-Selling" @default.
- W73874080 hasPublicationYear "1996" @default.
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