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- W843323401 abstract "The object of theses ?The Marketing Plan of Firm Raciola-Jehlicka ltd. as the Instrument of the Stabilization Company in the Market? is to elaborate a project of a marketing plan so that company find its internal stability and enhance its competitiveness. The theses is diveded into two parts. The first one contains theoretical fundaments of the marketing planning and structure of the marketing plan. The second part introduces analysis of a pre-sent frame of the marketing plan in the company and also contains a proposal for rationali-zed marketing plan for the nearest period." @default.
- W843323401 created "2016-06-24" @default.
- W843323401 creator A5024905788 @default.
- W843323401 date "2011-05-02" @default.
- W843323401 modified "2023-09-23" @default.
- W843323401 title "Marketingový plán firmy Raciola-Jehlička, s.r.o. jako nástroj stabilizace společnosti na trhu" @default.
- W843323401 hasPublicationYear "2011" @default.
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