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- W846532316 abstract "The main actors of the market of meat and meat products in this study were the consumers of meat products and their loyalty to the enterprises of the meat industry in the city of Barnaul, the Altai Region and neighboring regions. The data was collected by questioning 347 residents of the city of Barnaul. The research methodology included analysis and synthesis, deduction and induction, the system approach and the dialectical method. This study deals with the following issues: the development of the resource base of meat production, meat processing technology improvement enterprises, increasing the number of jobs, improvement of professional skills, etc. and, as a consequence, increasing meat production, improvement of meat product quality, and ultimately, increased consumption of meat and meat products by the population. The research results enable the regional meat processing companies drawing a number of specific conclusions. There is a positive competition in the market. The main competition takes place between the regional meat processing companies and large companies from other regions. At the same time the market of meat products is largely exposed to the globalization trends. According to forecasts, in the near future the level of concentration of large enterprises will increase. Their advantages are revealed through lower production costs, high environmental safety of the production, high-level processing, minimum loss of raw materials and steady high quality of meat products." @default.
- W846532316 created "2016-06-24" @default.
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- W846532316 date "2015-01-01" @default.
- W846532316 modified "2023-09-24" @default.
- W846532316 title "Маркетинговые исследования рынка мясных полуфабрикатов г. Барнаула" @default.
- W846532316 hasPublicationYear "2015" @default.
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