Matches in SemOpenAlex for { <https://semopenalex.org/work/W904158> ?p ?o ?g. }
Showing items 1 to 80 of
80
with 100 items per page.
- W904158 abstract "A study investigated the use of the Cypriot Greek dialect (CG) in radie commercials of the Cyprus Broadcasting Corporation (CBC) over a period of ten years. CG, the language of everyday interaction in Cypriot villages, is distinguished from the other language variety commonly used, one closer to standard modern Greek. Analysis of the radio commercials in CG focuses or why this variety is chosen in certain commercials, principally those for traditional food products, locally manufactured products competitive with similar imported products, and products whose possession indicates maintenance of traditional values. It is concluded that CG is used to appeal to rural lower and middle class consumers who embody the values of trad:tional Cypriot society. The most important values, as deduced from the commercials themselves, include consumption of traditional foods, exclusive use of Cypriot products, and priority of family. These commercials also tend to be broadcast at a single peak listening time, after chuvch and before the traditional family meal on Sundays. (MSE) *********************************************************************** * Reproductions supplied by EDRS are the best that can be made * * from the original document. * *********************************************************************** U.S. DEPARTMENT Of EDUCATION °Mc* or Educanonat Rematch and Irnprovement EDUCATIONAL RESOURCES INFORMATION CENTER (ERICI s4.us document has been reproduced as from the Pert On or orgaruzabon ongmatmg Mmor changes have been mad to improve reprOduCtion Quality N. Points ot weer or or:Among stated in tills document do net necIlleenly represent Ofal OERI pompon or ocher CCO UI .PERMISSION TO REPRODUCE THIS MATERIAL HAS PN GRANTED BY TO THE EDUCATIONAL RESOURCES INFORMATION CENTER (ERIC).THE USE OF THE CYPRIOTGREEK DIALECT IN THE COMMERCIALS OF THE CYPRUS BROADCASTING CORPORATION Pavlos Y. Pavlou Georgetown University Paper presented at the 37th annual conference of the International Linguistics Association, Washington, D.C., April 1992" @default.
- W904158 created "2016-06-24" @default.
- W904158 creator A5010215686 @default.
- W904158 date "1992-04-01" @default.
- W904158 modified "2023-09-26" @default.
- W904158 title "The Use of the Cypriot-Greek Dialect in the Commercials of the Cyprus Broadcasting Corporation." @default.
- W904158 cites W2011069026 @default.
- W904158 cites W2030758276 @default.
- W904158 hasPublicationYear "1992" @default.
- W904158 type Work @default.
- W904158 sameAs 904158 @default.
- W904158 citedByCount "1" @default.
- W904158 countsByYear W9041582014 @default.
- W904158 crossrefType "journal-article" @default.
- W904158 hasAuthorship W904158A5010215686 @default.
- W904158 hasConcept C105795698 @default.
- W904158 hasConcept C110157686 @default.
- W904158 hasConcept C112698675 @default.
- W904158 hasConcept C136197465 @default.
- W904158 hasConcept C138885662 @default.
- W904158 hasConcept C144024400 @default.
- W904158 hasConcept C144133560 @default.
- W904158 hasConcept C177291462 @default.
- W904158 hasConcept C17744445 @default.
- W904158 hasConcept C199539241 @default.
- W904158 hasConcept C2778348171 @default.
- W904158 hasConcept C2780193096 @default.
- W904158 hasConcept C30772137 @default.
- W904158 hasConcept C31258907 @default.
- W904158 hasConcept C33923547 @default.
- W904158 hasConcept C36289849 @default.
- W904158 hasConcept C41008148 @default.
- W904158 hasConcept C41895202 @default.
- W904158 hasConcept C46312422 @default.
- W904158 hasConceptScore W904158C105795698 @default.
- W904158 hasConceptScore W904158C110157686 @default.
- W904158 hasConceptScore W904158C112698675 @default.
- W904158 hasConceptScore W904158C136197465 @default.
- W904158 hasConceptScore W904158C138885662 @default.
- W904158 hasConceptScore W904158C144024400 @default.
- W904158 hasConceptScore W904158C144133560 @default.
- W904158 hasConceptScore W904158C177291462 @default.
- W904158 hasConceptScore W904158C17744445 @default.
- W904158 hasConceptScore W904158C199539241 @default.
- W904158 hasConceptScore W904158C2778348171 @default.
- W904158 hasConceptScore W904158C2780193096 @default.
- W904158 hasConceptScore W904158C30772137 @default.
- W904158 hasConceptScore W904158C31258907 @default.
- W904158 hasConceptScore W904158C33923547 @default.
- W904158 hasConceptScore W904158C36289849 @default.
- W904158 hasConceptScore W904158C41008148 @default.
- W904158 hasConceptScore W904158C41895202 @default.
- W904158 hasConceptScore W904158C46312422 @default.
- W904158 hasLocation W9041581 @default.
- W904158 hasOpenAccess W904158 @default.
- W904158 hasPrimaryLocation W9041581 @default.
- W904158 hasRelatedWork W104201093 @default.
- W904158 hasRelatedWork W1484027109 @default.
- W904158 hasRelatedWork W1653495188 @default.
- W904158 hasRelatedWork W1977021559 @default.
- W904158 hasRelatedWork W1997421023 @default.
- W904158 hasRelatedWork W2005508272 @default.
- W904158 hasRelatedWork W2008294124 @default.
- W904158 hasRelatedWork W2011773375 @default.
- W904158 hasRelatedWork W2051232289 @default.
- W904158 hasRelatedWork W2075989591 @default.
- W904158 hasRelatedWork W2145222786 @default.
- W904158 hasRelatedWork W219335372 @default.
- W904158 hasRelatedWork W224159237 @default.
- W904158 hasRelatedWork W2275622999 @default.
- W904158 hasRelatedWork W2312126954 @default.
- W904158 hasRelatedWork W2988312755 @default.
- W904158 hasRelatedWork W331536971 @default.
- W904158 hasRelatedWork W765093475 @default.
- W904158 hasRelatedWork W2418884054 @default.
- W904158 hasRelatedWork W2602635264 @default.
- W904158 isParatext "false" @default.
- W904158 isRetracted "false" @default.
- W904158 magId "904158" @default.
- W904158 workType "article" @default.