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- W952884766 abstract "本文从品牌传播的角度出发，以奢侈品品牌路易·威登（LV）为研究对象，系统分析奢侈品品牌的品牌传播行为，对奢侈品品牌的品牌传播策略进行探析和总结，希望能为中国企业创建奢侈品品牌、进行品牌传播以及打造品牌提供一定的参考和借鉴。" @default.
- W952884766 created "2016-06-24" @default.
- W952884766 creator A5065730106 @default.
- W952884766 date "2012-01-01" @default.
- W952884766 modified "2023-09-28" @default.
- W952884766 title "奢侈品品牌传播策略探析——以路易·威登（LV）为例" @default.
- W952884766 hasPublicationYear "2012" @default.
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