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- W96005430 abstract "Abstract: Manufacturers/retailers recognize the benefit of focusing on specific target markets, and the importance of working with the right information such as accurate body measurements and idiosyncrasies and varying tastes related to the one target market. The concept of specific, appealing and well-fitting garments is now being applied in this chapter to a dynamic target market: the pregnant woman." @default.
- W96005430 created "2016-06-24" @default.
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- W96005430 date "2014-01-01" @default.
- W96005430 modified "2023-09-24" @default.
- W96005430 title "Pregnant women: understanding pregnant women’s shape, sizing and apparel style preferences" @default.
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- W96005430 doi "https://doi.org/10.1533/9781782422150.2.235" @default.
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