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- W97606309 abstract "Using activity-based costing (ABC) to allocate the cost of credit card business to different credit card customers can help managers improve information decision-making relativity of the cost of credit card business, overcome the deficiency of traditional method based on single standard, which can lead to more accurate calculation of the cost of credit card customers and more reliable analysis basis of contribution. Accurate calculation of credit card customers' contribution has great significance to identify excellent customers, provide different services, enhance customer satisfaction, and strengthen the core competitiveness and profitability of the credit card bank. The cost allocation steps of the credit card business by activity-based costing: divide cost centers based on credit card business processes; distribute credit card business resources to the cost centers by their drivers; then assign the credit card business cost in different cost centers to different customers in term of the cost drivers. On that basis, according to the revenue and cost information of the customers, the absolute value of credit card customers' profit contribution can be calculated by the contribution model. Finally the ratios of credit card customers' revenue items and cost items can also be calculated, which could be used to weigh customers' relative contribution in the whole credit card business and all credit card customers." @default.
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- W97606309 date "2007-03-01" @default.
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- W97606309 title "Profit Contribution Analysis of Credit Card Customers Based on activity-based Costing" @default.
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